Who this is for
Founders and PMs refining pricing who want each idea and its reasoning captured, so a pricing revisit starts from real thinking, not a blank page.
The moment this saves you
I have a genuinely good pricing idea, lose it, and three months later when we finally revisit pricing I'm starting from a blank page instead of the dozen sharp thoughts I'd already had and forgotten.
See it work
Messy spoken thought in. A clean, structured artifact out.
Pricing idea I want to capture. I think our problem is the cheapest tier is too generous, people stay on the 12 dollar plan forever because it does everything they need. The idea is to move the team features, the shared workspace and the admin stuff, up into the higher tier, so teams are forced to upgrade. The reasoning is our best expansion revenue is teams growing, and right now there's no reason for them to move up. The risk is it might annoy existing small teams on the cheap plan, so we'd grandfather them. This could meaningfully lift average revenue per account. Worth modeling.
Pricing idea, June 5, 2026
- The idea: Move team features (shared workspace, admin controls) up into the higher tier, so growing teams must upgrade.
- Problem it addresses: The $12 entry tier is too generous, people stay on it forever.
- Reasoning: Our best expansion revenue is teams growing, but today nothing pushes them to move up.
- Risk / mitigation: Could annoy existing small teams, grandfather them in.
- Potential impact: Meaningfully lift average revenue per account.
- Next step: Worth modeling.
The workflow
Record a voice note
Hit the hotkey and talk, no formatting, no typing.
Tag it with this context
Contextli shapes your words into the structured output above.
Find it later
Everything's searchable and organised by context.
Pull it into Claude or ChatGPT
Bring your contexts straight into your AI tools with the Contextli MCP.
Your raw recording and transcription stay on your device, so you can always go back to the original.
The prompt behind this context
I'm going to talk through a pricing or packaging idea. Turn it into a dated pricing note: a bold "Pricing idea, [today's date]" heading, then labeled lines: The idea (the specific change), Problem it addresses, Reasoning, Risk / mitigation (the downside and how I'd handle it), Potential impact (only if I estimate), and Next step. Keep my reasoning and any numbers exactly. Don't invent prices, impact, or risks I didn't raise. Output only the note.
Make it your own. This is a starting point. Once it's in Contextli, tweak the instructions so the output comes out exactly how you like it.
Use this context
One tap adds it to your clipboard. Open Contextli and paste to add it.
Next, open Contextli, Contexts, Import, paste.
Make it your own. This is a starting point. Once it's in Contextli, tweak the instructions so the output comes out exactly how you like it.
Your raw recording and transcription stay on your device, so you can always go back to the original.
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